Eastern Time (ET) · EST (UTC−5) in winter · EDT (UTC−4) during DST · Pensacola uses Central Time
In 2018, Florida passed the Sunshine Protection Act — voting to stay on permanent Daylight Saving Time (EDT/CDT year-round). However, this requires Congressional approval which hasn't happened yet. Floridians want more evening sunlight and dislike “falling back” to standard time.
Florida's ET timezone makes it the gateway to Latin America. Miami is the business capital of Latin America in practice — aligned with Bogotá (UTC-5), Lima (UTC-5), and São Paulo (UTC-3) during business hours. 70% of US-Latin American trade flows through Florida.
Cape Canaveral (Kennedy Space Center) launches on ET. SpaceX, NASA, and ULA all operate from Florida's Space Coast — the easternmost point in the continental US, ideal for launches because Earth's rotation gives an extra speed boost eastward.